Staging a luxury home begins at the curbside. When preparing to present the property to the world, here are some things you want to consider.
The way you live in your home and the way you market and sell your house are 2 different things. – Barb Schwarz, The Creator of Home Staging
- Curb appeal – Does the property look great as you drive towards it?
- This is where you take a good look around the outside of the property.
- cut the grass
- trim the trees
- replace the bark
- add fresh flowers
- make sure you can see the house numbers clearly
- make sure the outside likes are working
- repaint the exterior if needed
- if possible, add outdoor furniture
- don’t forget to add splashes of color
- Stage all of the rooms
- It is important that the house does not look unfinished, this is why it is so important to stage all of the rooms, not just one or two rooms in the house
- Neutral colors work best
- Neutral colors are more pleasing to the eye and better helps the potential buyer visualize being in the space. This does not mean you don’t want to add a splash of color here and there, but from experience, the less a buyer feels he/she needs to do to make your property livable for themselves, the greater your chances to sell more quickly. (Although painting is cosmetic, the buyer still sees it as work to be done.)
- Add unique amenities and accents
- Tastefully selected amenities and accents enhance the luxury look and feel of your home
- Create as many bright, open spaces as possible
- Bright, cheery, roomy, spacious, upscale are adjectives you want used to describe your home. These words are important to reach the discerning luxury buyer. It is more important that your home is a reflection of it’s description.
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The buyers’ first impression is the only impression
- Get rid of the clutter
- If it is not needed and not necessary to sell the home, get rid of it. Find a place to store the non-essential items so they are not a distraction to your potential buyer.